Fitness Studio Manager

Staffing Fitness
May 7, 2022
Houston, TX
Job Type


Job Description:

The Studio Manager manages day-to-day overall operations and is responsible for sales metrics and customer satisfaction. They are tasked with actively pursuing enrollments of new members, obtaining leads, giving studio tours, scheduling classes, establishing and maintaining community relationships, and managing the studio team. This is a full-time position, one expected to contribute directly to the following areas:

• Membership sales

• Personal training sales

• Merchandise sales

• Local marketing/lead generation

• Member retention

• Staff performance, management and development

• Cleanliness and maintenance of the Studio

• Professional customer service

• Guest Experience/Team Member Experience

? Establish a fun, safe, healthy, and community-focused studio culture that delivers high member satisfaction encourages high member frequency and achieves maximum profitability for the franchise partner.

? Be a role model for member service behavior by participating in classes, interacting with members, collecting member feedback, and being highly responsive with all digital communication.

? Resolve member concerns and conduct team member coaching to prevent issues from reoccurring.

? Monitor studio, team members, and personal appearance to ensure satisfactory expectations are being met.

? Ensure the safety of employees, members and studio property.

? Ensure team members’ execution of the fundamentals in friendliness, cleanliness, punctuality, and dress code.

? Recruit, hire, train and develop studio team by following recruiting, interviewing, and onboarding protocol.

? Develop and conduct ongoing training and development plan of all studio team members.

? Maintain a fully engaged and high-performing team that aligns with company values and goals.

• Studio Administration

? Ensure company policies, procedures, programs and promotions are efficiently executed.

? Responsible for bill collecting on members electronic funds transfer (EFT) dues, making phone calls for past due members, and updating invalid credit cards.

? Ensure that retail is optimally merchandised, displayed, and promoted.

? Ensure that systems procedures are accurately followed: proper POS procedure, front desk set up, Check-in, TelephoneInquiry, Online Prospects, Guest Registration, cash handling, and member post-enrollment.

? Order and maintain all supplies needed for successful operations.

? Supervise point-of-sales (POS) operations.

? Responsible for proper inventory receiving and inventory control activities.

? Resolve member service matters, such as password reset or updating credit card profiles.

? Review time clock entries to ensure responsible management of studio labor budget.

? Develop team members monthly schedules to ensure proper coverage and approval of time off requests.

? Alert the owner of repairs or maintenance needs in the club.

? Conduct facility walk-throughs daily, maintains studio maintenance logs, and cleaning checklists.

• Sales Performance

? Responsible for achieving monthly revenue objectives set forth by the owner.

? Establish behaviors and daily routines needed to achieve the studio’s financial goals.

? Ensure the successful execution of lead, first-time users, and guest goals.

? Responsible for ongoing training to reach set benchmarks for guest conversion.

? Accountability & performance management of monthly sales metrics and drivers.

? Personal sales contribution towards the monthly sales goals. (Monthly goals are set by the owner; the Studio Manager is responsible for the difference between the membership team performance and monthly goals.)

? Provide studio tours, explain services offered by the facility, and enroll new members for new membership agreements or PT packages as needed.

? Execute an effective prospecting and grassroots marketing strategy each month.

? Assume responsibility for completing sales of staff members through the turnover process.

? Ensure accuracy of sales data inputted into ClubReady.

? Ensures timely and consistent follow-up on all online, telephone, and walk-in inquiries.


? The Studio Manager position has direct supervision of employees. The Studio Manager reports directly to the Owner, and interacts with the membership team, members, and all staff.


1) Knowledge, skills & abilities:

? Must be able to operate and adjust all fitness equipment used in the studio.

? Knowledge of company policies, practices and procedures, including emergency and safety procedures.

? Strong interpersonal and communication skills. Able to maintain a friendly, enthusiastic and positive attitude.

? Possesses a strong customer service focus.

? Responds professionally and in a timely manner to requests and inquiries from guests, members and staff.

? Exemplifies integrity

? Understands and follows oral and written instructions. Communicates clearly and concisely.

? Possesses strong organizational skills.

? Understands basic record-keeping practices and procedures.

? Demonstrates the ability to organize and prioritize multiple tasks.

? Must be computer proficient, with basic skills in Microsoft Word and Excel.

2) Required Experience:


? Current CPR/AED certification

? High school diploma or GED / Four-year degree in a related field preferred

? Minimum 2 years of fitness industry experience

? Experience in management/employee relations

3) Physical Requirements:

? While performing the duties of this job, the employee is regularly required to stand.

? Physical effort required for daily duties includes lifting heavy weights, squatting, bending, reaching, spotting, and prolonged standing and walking. Must be able to frequently lift and/or move up to 45 lbs.

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