Regional Director of Business Development – Houston

Cantex Continuing Care Network
September 4, 2020
Houston, TX
Job Type


Job Summary:

Responsible for the overall design, management and execution of the Company's Business Development Department in the assigned area (greater Houston area). This position will be responsible for developing and promoting a strategic sales and marketing plan that will achieve or exceed budgeted census goals in the assigned area.

Essential Functions:

  • Serve as the key member of the regional team to develop, manage, and implement sales and marketing strategies for the assigned region
  • Maintain the established census goals and quality mix by influencing the Business Development team
  • Spearhead business development initiatives that advance the regions' market share and growth strategies
  • Develop strategic relationships with all referral sources including within acute care settings and physician practices
  • Understand the demographic analysis of the existing and future markets to maximize business development approach
  • Assist in the evaluation of all collateral materials including print, media and on-line advertising to be current and to meet market and technological standards
  • Develop advertising campaigns, public relations opportunities and other marketing plans to build new business relationships
  • Assist Community leaders in recruiting and hiring talent responsible for local census development
  • Partner with the Community leaders to conduct on-going training, coaching, and development of internal sales team
  • Assist in the class-room and field sales training to external and internal sales team
  • Monitor the utilization of lead tracking system and compile data to impact positive conversion ratios
  • Assist Community leaders to develop a successful community outreach program


  • Some college education in a Marketing related field
  • Minimum of three years experience as Sales leader in a multi-facility long term care setting
  • Minimum of five years experience in implementing successful business development strategies in various types of markets
  • Thorough understanding of the Long Term Care Market and referral sources including acute care markets
  • History of successful sales training of internal and external business development staff
  • Proven history of achieving or exceeding census goals
  • Ability to identify market needs and trends
  • Excellent communication and organization skills
  • Working knowledge of Microsoft Office Applications

We are an Equal opportunity employer; We offer an excellent benefit plan to include 401K with match, CEU reimbursement, vacation, sick, holidays, medical, dental, and supplemental insurance Plans as well as a Highly competitive compensation package.

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